In case you haven’t been watching, over 6 billion videos are viewed on YouTube every month. Videos are a valuable, powerful way to tell your brand’s story. We use stories to make your organization stand out. Then we decide the best kind of storytelling that will resonate with that audience. It could be documentary-style, humorous, or emotional. It may star you, actors, your customers or a spokesperson. It’s all about finding the right way in so you get the most out of your investment.
Video can be a powerful tool for outreach, fundraising, and overall engagement.
Educate your audience on the importance of your cause. Use video to engage your audience intellectually and emotionally to teach them about your organization’s mission. …